For marketing # Be the answer when customers ask an AI assistant about your product Search now happens in the conversation. When people ask an AI assistant how to set up, use or fix your product, the answer should come from you. IFUto.ai is designed to turn the instructions you already have into official pages that assistants can find, read and cite, under your brand. In development The platform is in development. This page describes its design. 01 · The shift ## Your product questions are answered somewhere else Customers no longer only search and click. They ask an AI assistant and read one answer. For setup, how-to and error questions, that answer is often built from a forum, a reseller page or an older model, not from you. The right answers already exist in your manuals, locked in PDFs and portals that assistants hardly read. That is a visibility gap, and it belongs to marketing as much as to documentation. ### SEO is technical too Your team already invests in structured data, sitemaps and fast pages. This is the same discipline for product knowledge: structured topic pages, machine-readable versions and stable addresses, built from the approved source. 02 · What it is designed to do ## Official answers, where people ask ### Visible in AI answers Official topic pages, structured so search engines and AI assistants can find, read and cite them. ### The long tail, covered Each task, error code and model gets its own page and address: the specific questions your campaign pages do not answer. ### Your brand on every answer page Your domain, your design and your voice. Pages and videos are published under your brand. ### Video from the same source Short how-to videos for your own channel, in each language, made from the approved text. 03 · Where it fits ## It extends budgets you already run Marketing budget lines and what the platform is designed to cover in each | Budget line | What it is designed to cover | | --- | --- | | SEO and content | Structured, indexable topic pages and machine-readable versions for search engines and AI assistants. | | Video and social | How-to videos per topic and language, ready for your own channel. | | Localisation | Each language published from the same approved source, versioned per release. | | Brand and customer experience | One consistent answer about your product, on your domain and in your design. | Technical documentation supplies the content. Marketing decides where and how it appears. 04 · Measure ## Signals your team can report on ### Answer checks Your real customer questions, asked regularly to AI assistants with web search. You see whether the answer cites your page and whether key facts match. ### AI bot analytics Which AI and search bots read which topics, and which topics they never reach. Off until you enable it. Results are trends. We do not promise rankings or citations: no one can guarantee that an assistant cites a given source. 05 · Who does what ## Marketing and support use it. Technical documentation supplies it. One platform, three teams. Each keeps its own role. ### Marketing Owns visibility: how the brand answers in search and in AI assistants, in every language and on video. ### Customer support Owns self-service: one approved answer in the help centre, in AI assistants and in your own support tools. ### Technical documentation Owns the source: delivers the content and the access, and approves what is published. [What it means for customer support](https://ifuto.ai/for-customer-support/) [What it means for technical documentation](https://ifuto.ai/for-technical-documentation/) 06 · Next step ## Start with one manual Pick one product your customers ask about. We take one manual and show you the first topic pages, under your brand, before anything is published. [Talk to us](https://ifuto.ai/talk-to-us/)